CMake/CPack does a pretty good job of making it relatively easy to create a basic Windows installer. Sometimes, however, it trips you up when you want to do something seemingly common. One such example is creating Start Menu shortcuts for an executable where you also want to pass it some command line arguments. Surprisingly, CMake/CPack doesn’t give you a simple or generic way to do this. It provides very basic functionality via the CPACK_PACKAGE_EXECUTABLES variable in the CPack module, but that’s just a simple mapping of executable to menu shortcut name with no opportunity to provide command line arguments.